Balance Blog

The ad above is absolutely ridiculous. Although the campaign is clever, even slightly amusing, there is no validity to it. Saying it’s the same as table sugar is hand’s down the worst argument considering table sugar has no redeeming nutritional value. At least honey, which is high in calories, is rich in antioxidants. They failed to mention that fact, obviously.

The ad also failed to address corn syrup’s real place in our food. It isn’t just found in frozen pops and sweets. Why is corn syrup listed as one of the first five ingredients in my bread? Ketchup? “Juice”? Soup? Pasta sauce? I guess that’s obvious. It makes those things taste “good,” to some (not me). It’s cheap. So instead of being forced to make goods that are high quality and tastey, they cheat. Then corn syrup has the nerve to be upset about organizations speaking out against its pervasive use. And corn syrup even has the audacity to hire some fancy pr team to blur the lines between reality and their reality. Their reality is dependent on people feeling too stupid to be proactive about what they eat. So far, I think they are winning. It would be challenging to go one week without consuming some corn syrup. Try it. Get back with me.

Related article — Sugar, Sugar: Curbing Overall Intake